Noah Beck, Janette Ok and Other TikTok Stars are Models in the Making

Whether being signed by powerhouse modeling agencies, becoming the face of high-fashion campaigns or popping up on magazine covers, TikTok stars are moving into modeling. “I’d look up to guys like David Beckham growing up and a huge part of his career was this persona off the field, and that included modeling,” TikTok star and recent V Man cover boy Noah Beck told Variety. “It was always something I was interested in, and now I have a platform to work with photographers and spread a message. I also don’t mind being in front of the camera.”

Here, a look at five models in the making.

Wisdom Kaye

The 19-year-old Houston native has parlayed his 5.2 million followers into high-fashion collaborations with Balmain and Dior and a contract with IMG.

Addison Rae

With the power of 78.3 million followers, 20-year-old Rae has dipped into music and movies as well as fashion. She flaunted a Dolce & Gabbana dress on the February cover of Glamour UK and has collaborated with L’Oréal, Reebok, American Eagle and Hollister.

Noen Eubanks

Celine recruited the 19-year-old with 10.9 million followers for its latest ad campaign. The shoot was spearheaded by the house’s creative director, Hedi Slimane.

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Janette Ok

Under the moniker InMySeams, Ok regularly posts her outfits, tips and tricks to her 1.6 million followers. As a result, Alice + Olivia chose Ok, 24, as one of a handful of models culled from the app for a virtual runway show.

Noah Beck

The 18-year-old, who has 26.1 million followers, landed a digital cover of V Man, which featured him in heels and lipstick in photos by Damon Baker.

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Update: 2024-09-09

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